Investors Have a Taste for Lahhentagge
Growing demand from export markets and the fact that Lahhentagge recently became one of the few distilleries in the world to produce non-alcoholic gin, motivated the distillery to launch a crowdfunding campaign. The goal was to collect a minimum investment of € 100,000. It sure looks like investors have a taste for Lahhentagge as the goal was reached in merely two days.
Estonian first small producer of craft gin, known for distilling Christmas trees into tonic, has enjoyed great success - Lahhentagge products are served in several top European bars and the islanders have also made their debut at Bon Marche’s Grande Epicerie – one of the world’s legendary grocery stores in Paris. Meanwhile, Lahhentagge has grown to become Estonia's largest producer of craft tonic and more recently - the first local distillery to launch a non-alcoholic gin called Flaneur.
“The purpose of the crowdfunding campaign is to enhance our exports and building a network of 1,300 sales points in Estonia and selected European countries. We also want to expand our product range and, of course - hire people who would help us grow,” said Maarit Pöör, CEO of Lahhentagge.
According to Henri Laupmaa, CEO of Fundwise, Lahhentagge is the third crowdfunding campaign with such a remarkable success on the Fundwise platform - "Only Pühaste and Nudist have previously reached their crowdfunding goals in such a short time," Laupmaa added. The fan base of Lahhentagge played a significant role in the success as they got an exclusive opportunity to invest even before the campaign went public. Among others a seasoned investor Lauri Isotamm invested into the distillery claiming that in his 20 years of experience, no investment has tasted better than Lahhentagge.
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